Actually in any juice you take it is
the liquid content that makes up the fresh juices. Fruit juices are full of
many health benefits and is one of the most loved drinks in demand in the
country today. These juices are made out of fresh fruits, whether it is orange,
or apple, or even pineapple, all these fruits can easily be manufactured or
produced into fresh juices which serve as a huge source of nutrients to the entire
body system.
Furthermore, most fresh juices are
all round nutritional drinks that are taken either during relaxation, or even
at parties. Our regular Chivita, 5Alive and so many others are examples of
fresh fruit juices in the country right now and the demand of these products in
Nigeria is really high.
Without been told fresh juice
business is lucrative and is a very rewarding business. Fresh juice business is
a business that can serve as a means of getting some little income. The capital
involve to start the business is not too expensive, just few products are
needed. Fresh juice business is a business that has a great potential, you can really
make good returns from the production.
The key to succeed in this business
is knowing the target market. As you are planning to introduce your product to
the public, it is very important you carry out a proper research in your
locality to find out where fresh fruit juice is best sold. This will really help
you to place your product at the most viable target points, either malls or
shops, or any other location you want. And again knowing about the competition
in the business is also very important. Below are the steps on how to start
juice production business in Nigeria;
1. Choose or pick an area of
concentration: We all known that fresh juices are mostly produced from fresh
fruits, in this junction you have to pick the fruit in which you want to
specialize in.
2. Draft a business plan: Writing a
business plan is necessary. After picking the area you want to concentrate on,
you have to draft a plan which will include things needed for the business, how
you intend to market it, how you intend to start slow and expand it later and
also how to raise capital for the business.
3. Acquire the necessary knowledge and experience
needed: You need to acquire enough information about the business and possible
ways to stand out. To actually have a unique product you need good information
and better experience. To get information and Knowledge about the business you can
go online and get the needed information or visit YouTube and watch videos on
different ways in which you can produce a unique juice.
4. The raw materials needed and where you
can find them: The major raw materials needed are fruits which is the most
important raw material as the juice to be produced comes from the fruits. Sweeteners
are also needed, this is an important part of most fruit juices and sugar is
mainly used. And again preservatives are also one of the important raw
materials needed, this will help the juice lasts for a long period of time
without spoilage. The most common preservatives are citric acids, sodium
benzoate and sodium metabisulphate. Make sure that the preservatives are
healthy for consumption before using them.
5. Purchase your equipment: This is the
area where you will invest most of your capital. You need to purchase juice
extractor for the juice making or production. This juice extractor is use in
extracting the liquid contents from the fruits. Also you need to purchase bottles
and probably a label. All these can be purchased in the market.
6. Choose a good location for the
business: Actually a business like fruit juice business needs a place that is
close to the public, a place with a lot of human traffic. You can choose a
location that is close to a major road network or a business area of the city
or a market that really has a high patronage. Try and make sure the area you
want to locate your business is well accessible and is attractive with very
neat surroundings, and the area must be highly secure with good electricity
supply. Also make sure that your location is not too far from where you get
supplies, this will really help you to reduce costs on delivery of raw
materials.
7. The capital needed for the business:
To start a fruit juice business in Nigeria you might need at least #150,000.
This amount of money will cover all the raw materials that need to be purchased
and also the equipment’s, and the necessary registrations to be made and the promotion
of the business.
8. The registration of business name:
Juice production business is like any other business that needs to be
registered. The business need to be registered under (CAC) corporate affairs
commission.
9. Promotion and advertising the
business: You can start by visiting local outlets around your area and inform
them about your juice business. You can also promote your juice business in
social media networks like Facebook and twitter.
Post a Comment